The climate crisis poses the greatest danger that modern humans have ever faced. Environmental experts believe that meaningful change requires action from governments and corporations. Paradoxically, though, individual people hold the real power to drive change - large organizations rarely shift their practices until a growing percentage of the population expresses their will.
Graham Hill knows a thing or two about building social movements that scale. A pioneer of digital communities, his previous ventures - like TreeHugger and LifeEdited - inspired large audiences to pursue greater joy and contentment in their lives.
Graham's latest project is called Carbonauts in Training - "the best course on the planet, for the planet!" Using a cohort-based course with live learning experiences, Carbonauts helps people slash their carbon footprints.
On April 8, Graham spoke with Disco co-founder Candice Faktor about developing courses that not only raise awareness about environmental issues, but also empower participants to make a difference. Later that evening, the conversation continued in a lively session on Clubhouse.
Carbonauts was originally envisioned as a series of written guides that people could use to evaluate their carbon footprints. But turning the material into a live learning course seemed like a more effective way to build a social movement of sustainability-minded citizens.
In this short clip from our conversation, Graham outlines his vision for a course that can mobilize change: