Define

What is the core purpose of your virtual academy? What unique value does it offer? The vision shapes your community's culture and guides its growth.

Understand who your members are, what they hope to achieve, and how they prefer to learn. This information will guide your programming, content, and engagement strategies.

Consider the organization of your academy. How will content be delivered and shared? Will there be opportunities to participate in live sessions, peer-to-peer learning, and/or mentorship?

How will you foster engagement and encourage active participation? This might involve scheduled discussions, regular content updates, gamification elements, or opportunities for user-generated content.

What are your objectives for your academy, and how will you measure success? These might include engagement rates, membership growth, member progress, or feedback scores.

Consider how your academy and offerings will evolve over time. What structures or features can be added as your membership grows? How will you ensure continued value for existing members?

Consider how your virtual academy will be monetized. Will it be a subscription model, a one-time purchase, or freemium? How will you ensure financial sustainability while delivering value to your members?